The Businesses database provides the location coordinates of businesses tracked by InfoCanada. It includes company name, street name or NAICS industry code. There are 1.1 million records in this database and the data undergo an exhaustive telephone verification process every year to ensure accuracy. In addition, our analysts clean the data to identify duplicates to the fullest extent possible and the points are geocoded using the best available tools. As a geocoded location database for mapping and other analytical applications, it helps users develop effective B2C and B2B marketing programs.
Understand the investment behaviour of Canadians and develop a comprehensive picture of their assets, liabilities and net worth. Make smarter marketing decisions, size the market, improve product mix, assess spending power and monitor trade areas based on spending and investment behaviour. Choose from 10 databases, including WealthScapes, Canada’s most comprehensive financial database.
Get the most out of your GIS software products by linking your customer data to geographic areas to help improve site selection and location analysis, strategic planning, product distribution and competitor analysis. We offer a suite of mapping and data products for use in media planning, target marketing and consumer profiling.
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Our industry experts publish timely analysis of government data releases, opinions on industry trends and insights on how organizations are embracing big data and analytics to help you stay informed.
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Discover how we are helping organizations use data analytics for evidence-based decision making to improve marketing, guide their high-level strategic planning and drive operational improvements.
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