MSECB ISO 31700-1 Privacy by Design certified
EA is very proud to be one of the first organizations in the world to be certified with MSECB’s Privacy by Design designation. Visit our Privacy Trust Centre to learn more.
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We’ll help you develop a data-driven strategy, improve your data quality, better understand your customers and analyze your markets by turning data and analytics into insight, execution and results.
AskEA: What is Privacy by Design?
Chief Compliance, Risk and Privacy Officer, James Smith, shares about Privacy by Design and how EA applies privacy principles and high-quality standards in its data product development and data management practices.
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EA President's Reflection on Data Privacy
In our latest blog, EA's President, Jan Kestle, shares our new ISO-31700 Privacy by Design (PbD) certification as an important evolution of the PbD framework, addressing the need for data to achieve goals and solve complex issues, while also protecting consumer privacy.
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Enhance your data with our comprehensive databases for more informed decision making. Choose from over 60 databases offering more than 40,000 variables that help you connect with consumers.
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Our purpose-built, consumer insights and market intelligence platform features powerful analytical tools and industry-leading mapping software for a deeper understanding of your customers, prospects and trade areas anywhere in North America.
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Create a comprehensive picture of your customers according to their shared demographic, lifestyle and behavioural traits. Discover where they live and understand their preferences to create more effective marketing strategies.
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Learn from our expert team of data scientists, mathematicians, statisticians, geographers and business and marketing strategists. It is this expertise that sets us apart.
All New PRIZM® Segmentation
Gain a fresh perspective on Canada’s distinct communities and markets
Now in its fourth generation, PRIZM® offers:
- 67 lifestyle types based on income, urbanity and life stage
- 40,000+ PRIZM-coded variables
- Francophone segments
- Cultural diversity index
- Neighbourhood insight at the 6-digit postal code level
- Created using more than 40 data sources
PRIZM is a registered trademark of Claritas, LLC.
